#TeamEnabler With STEPS Academy

[Community Update] SEO Training With STEPS Academy

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Saturday 2 June, 2018, #TeamEnablers visited STEPS Academy and shared cool insights and knowledge about Search Engine Optimization (SEO) and Google’s ever-changing algorithms. One of the topics our guest speaker, Nit, delved into was the first concepts of SEO. The primitive stage of SEO was simple; marketers abused keyword stuffing, excess tagging, and generated spammy backlinks to gain high rankings in the search engine. Fast forwarding to today’s world, SEO has greatly evolved into something better and perhaps, something more complex than we could have […]

digital quotient

The Role of Digital Quotient and Our Digital Future

Posted on Leave a commentPosted in Digital Learning, Team Management & Leadership, Tips & Updates

Just last year in 2017, headlines read: “Big data meets Big Brother as China moves to rate its citizens”. Which apparently is about the Chinese government’s plans to launch a Social Credit system by 2020 which would judge the trustworthiness of its 1.3 billion residents. The system itself would be heavily based on technology and reliable internet infrastructure. “People with low ratings will have slower internet speeds; restricted access to restaurants and the removal of the right to travel”, says Rachel Botsman, author of ‘Who […]

video marketing infographic header

[Infographic] The State of Video Marketing 2018 – Thailand and Beyond

Posted on Leave a commentPosted in Content Marketing, Infographics, Tips & Updates

Video is a big thing in Thailand, whether it’s Facebook videos, Youtube, Vimeo or TV streaming. In fact video content is quickly becoming the number 1 type of content being consumed online. If your marketing plan for 2018 does not include video, it’s high time to jump on-board. Here are some quick facts to get you started. The State of Video Marketing 2018: 78% of people watch online videos every week. 55% of people view online videos every day. By 2019, global consumer Internet video […]

seo checklist for content creators 2018

[Infographic] SEO Checklist For The Content Creator 2018

Posted on Leave a commentPosted in Content Marketing, Infographics, SEO Search Engine Optimization, Tips & Updates

Are you a web content creator, writer or blogger? You’ve perhaps discovered that the internet is a very noisy place and writing a good post is no longer enough to get some attention. The challenge is no longer just about writing a good post, but one that is also visible above the noise. While you can run advertisements to drive traffic to your content post, share on social media and send out email newsletters to your subscribers, you might as well get the content article […]

SEO Training at Trinity Roots

[Community Update] SEO Knowledge Transfer With Trinity Roots

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Wednesday 22 March 2018 – Thank you Trinity Roots for having us over to run a SEO knowledge transfer session with your team. A special thank you to Co-founders Kiattipong Sripatipbundit and Jakapol Rugsat for joining the sessions. Topics covered during the session included a brief run through of the development of search engines and SEO over the years from traditional data mapping and human-managed directories. Followed by a deep dive into the core algorithms Panda, Penguin, Hummingbird and Rankbrain. Technical insights into the SEO link […]

[Community Update] Kasetsart University Digital Marketing Knowledge Sharing

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22 February 2018 – It is with great privilege to have been invited for an opportunity to share digital marketing knowledge to the student body of Kasetart University Faculty of Social Sciences. Thank you to the faculty, professors and staff for their kind hospitality throughout the seminar. During the event, our digital marketing enablers shared digital marketing insights and knowledge on 3 core topics: 1 – Introduction to Digital Marketing During this session, Patara Patamayothin, shared with the students details about digital marketing channels, touching […]

Techsauce SEO Training

[Community Update] SEO Training With Techsauce Team

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30 January 2018 – Thank you Techsauce team for having us over to conduct SEO training for Techsauce’s team. Covering SEO algorithms Panda and Hummingbird on how to improve content marketing and insights on semantics. Panda is one of Google’s core algorithm focusing on content quality. Understanding the history of Panda updates and what content quality means for Google would help content marketers who are also engaged in SEO. Hummingbird is another core algorithm that relates to word cutting, synonyms, antonyms and semantics; another area […]

[Community Update] EnableMe Digital Knowledge Sharing Thailand

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January 27, 2018 – Thank you to all guest speakers and participants who joined us for our very first digital seminar and get-together. We hope to keep in touch and will let you know about any future sessions. Please find your photos here. And download the presentation slides on Customer Journey and CRO Conversion Rate Optimization. It’s a privilege to connect with digital marketers and participants involved in the industry from Orami, GettGo and Thailand Starter Kit. Like and follow us for more:

Surviving Content Shock

Surviving the Age of Content Shock: Content Marketers Challenged

Posted on Leave a commentPosted in Content Marketing, Tips & Updates

Having proven time and again the long term benefits of content marketing for building website traffic, awareness and engagement with users, the practice has quickly earned larger shares of marketing budgets. The practice itself enables companies and brands to leave permanent digital footprints that cumulatively grows overtime. As more and more companies and marketers realize the power of content marketing, over just a short period of time, brands together with their agencies have ramped up content creation at scale. From the standard monthly press release, […]

Star Wars: Epic Case Study of Successful Content Marketing

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Star Wars. You don’t have to be a sci-fi fan to know Star Wars. But how did the Star Wars franchise become so well-known? How did the epic phrase: “May the force be with you,” become a catch phrase? Fact is, Disney kills it at Content Marketing. Usually when we marketers look for successful content marketing case studies to learn from, we tend to think of products, brands and services, very rarely do we look into the film industry. And out of all films, we […]