The keywords of today’s digital world are: Privacy, Consent, Personalisation, Ad-free, and super-human customer service. These words may very well be the definition of Email Marketing. Since Email Marketing is the very first digital marketing channel, year after year, we find ourselves bracing for its final demise. Yet Email Marketing technologies have only shown to […]
We’re presented with yet another feature advancement with Google search. Are we digital marketers and SEOers in Thailand ready for Google Web Stories? And if you’re wondering what exactly is Google Web Stories and how it may impact your SEO (search engine optimization) efforts, read on, we got you covered here. What is Google Web […]
One of the first things you will have to tackle when transforming your business to online is having a website. For many cases today, it’s not even a question of transforming to online, but it’s a given to have a website as soon as you start a business – whether it’s sole proprietorship such as […]
We’ve tested, failed some, succeeded some and learned. In this video, we’re sharing 3 simple tips that we found very useful for ourselves, incase it comes in handy for anyone else. See video transcription below! Tips for Marketing in the Dark With Monlamai Vichienwanitchkul – Executive Consultant (Digital Marketing and MarTech) Video Transcription Hi there, […]
Do you find yourself wondering what to do with the 2020 marketing plan that you have so very carefully crafted at the end of 2019? Has the list of activities you’ve placed under the must-do list become obsolete? Maybe influencer marketing, activation campaigns or activities to boost social currency was in your must-complete 2020 list. […]
MarTech gives businesses various methods to reach and engage with their target consumers by providing them with tools to gain marketing independence.
Ever wonder how exactly does artificial intelligence (AI) work and what sort of impact could you expect in the near future? We’ve curated a list of hand-picked insights for a quick read to understand the various facets of AI in under 5 minutes! See if there’s something useful for you here. Artificial Intelligence: An […]
In 2019, going digital is no longer enough to make you stand out from the vast number of competition out there. Today’s post-digital era is the golden age for technology. It’s time for DARQ (Distributed ledger technology, Artificial intelligence, extended Reality, and Quantum computing). It’s the DARQ Age. So how DARQ is it? We know […]
Technology has been shaping the way we do marketing for the past decade, whether it’s smarter search engines, programmatic ad buying or email automation. However, there’s yet more to come. We have now reached the age of artificial intelligence, robotics process automation and hyper personalization. Here are some interesting trends for 2019 we have curated […]
What it takes to become a digital-first organization? Let’s see some global statistics and survey of IT and Management decision makers. Key Insights: Number of connected IoT endpoints set to top 30 billion in 2020 and reach 80 billion by 2025 37% of organizations have already started integrating and executing a digital-first approach Biggest Obstacles: […]