Writer’s block, the bane of every aspiring and even established writer, has plagued writers since the dawn of writing. It’s even affected this writer on this article and made it a day later than I had planned to get it posted. What is writer’s block? Have you ever sat down to get started on a […]
Have you ever asked yourself why you need digital marketing? Does the idea of going digital scare you? Whatever your reasoning is, digital marketing is a must-have tool to help you pave your way to brand success. You should jump on the bandwagon not because everyone’s doing it but do it for yourself and watch […]
Here’s a quick map for persuasive copy-writing. You either want to write in a way to suggest scarcity, empathize with the reader, show expertise or use some scare tactics. Scarcity: Time-limited offers and a sense of scarcity to provoke higher interest to learn more. Empathy: Show the readers you’ve been in their shoes and really […]