Center-align! Above-the-fold! Big Fonts! Red, Keep It Red! – Conversion rate optimization (CRO) shouldn’t feel like following a commander barking out orders. If you have been following some quick techniques and checklist to get started, please take note that CRO is an art and science combined. There is no single formula that works for all and apparently there are many myths out there when it comes to CTA best practices for optimal conversions. Let’s demystify some of them. Call-to-Action (CTA) Buttons That Stands Out A […]