MarTech gives businesses various methods to reach and engage with their target consumers by providing them with tools to gain marketing independence.
Technology is influencing business and consumer behavior, and it’s vital that you know the digital marketing trends in Thailand for 2020.
An editorial looking at what Death Stranding, the latest game by Hideo Kojima, is trying to tell us about society and social media today.
Every year search engines (namely Google) become more and more sophisticated. From simple conditioning to search and display relevant search results, to use of AI (artificial intelligence) for even more accurate results, to the 2019’s latest Bert NLP algorithm. So what does 2020 have in store for us digital marketers when it comes to the […]
What do you think Transmedia is? Media across multiple platforms? Stories told via various media? Seems like we’re on the right track. Let’s see if we can find out more. What in the World is Transmedia? Transmedia refuses to be put in a box. Just like us! It exists, but it’s only recently that it’s […]
Facebook News is transforming the way news is consumed and distributed, by putting the news all in the palm of your hand.
With year 2020 just around the corner, let’s see what interesting trends and insights aren’t to be missed. We hope you find useful information for preparing your 2020 marketing plan! The top three channels in 2020 Global survey of 499 CMOs and senior marketing executives social media (63% of respondents) the World Wide Web (53%) […]
ROI Driven Marketing enables you to know if Digital Marketing is actually worth your effort and helps your business to reach its revenue goals.
Have you ever asked yourself why digital marketing needs content marketing? Both go hand-in-hand and neither could function without the other. Content marketing is a branch of marketing which markets content. These types of contents are natural, engaging, entertaining and persuading materials to its consumers. Good content is about storytelling and connecting with your customers […]
Have you ever asked yourself why you need digital marketing? Does the idea of going digital scare you? Whatever your reasoning is, digital marketing is a must-have tool to help you pave your way to brand success. You should jump on the bandwagon not because everyone’s doing it but do it for yourself and watch […]