Content marketing is very diverse. There is no definitive definition as to what exactly is content marketing. A simple explanation would be a way of generating and spreading relevant information to targeted viewers who may potentially become consumers in the future. This could be done through various ways – for instance a short note, a […]
Have you ever asked yourself why digital marketing needs content marketing? Both go hand-in-hand and neither could function without the other. Content marketing is a branch of marketing which markets content. These types of contents are natural, engaging, entertaining and persuading materials to its consumers. Good content is about storytelling and connecting with your customers […]
Video is a big thing in Thailand, whether it’s Facebook videos, Youtube, Vimeo or TV streaming. In fact video content is quickly becoming the number 1 type of content being consumed online. If your marketing plan for 2018 does not include video, it’s high time to jump on-board. Here are some quick facts to get […]
We’re at the last quarter of 2017. With 2017 coming to a close, what can we expect for 2018 in terms of digital marketing trends and innovations? Before we go into trends for 2018, let’s frist take a look at 2017 end year recap. Curated from various sources on global digital marketing stats, you’ll find […]