What is Incrementality Testing in Marketing?
During a stable economy and somewhat predictable market, a combination of various marketing activities such as activation campaigns, running banner ads and […]
Author: Monlamai Vichienwanitchkul
[Infographic] The State of Digital and Trends in 2022
The past year we have seen exponential growth in the adoption of digital channels and technology. While digital disruption has always been […]
What Makes Data Trustworthy?
While many of us would think that all data is to be considered actual fact, the truth is data can be skewed. […]
SEO for Writers – Anatomy of Blog Articles That Rank
Ever wonder why some articles rank better? This is even when they’re of similar quality with another that has been written on […]
Visual Search – The Ins and Outs of Optimization
Before we delve into visual search optimization techniques and strategies, let’s first understand exactly what it is and decide how important it […]
[Infographic] The State of Social Media 2021
While there’s a lot to cover when it comes to social media trends, insights and numbers, we’ve collected and grouped some key […]
Generation Alpha Deep Dive – The Generation That Grew-Up With Covid-19
Perhaps the time has come to truly understand the emerging generation: Generation Alpha. A generation of children who have been born into […]
Marketing Psychology: Understanding Sticky Habits and Products
With Covid-19 wreaking havoc and leaving a wake of disaster in its path, many of us find ourselves having to improvise and […]
[Infographic] How Covid-19 Changed the Online World
2021 Numbers and Trends – Digital Marketing It’s been well over a year since Covid-19 has turned the world upside down. How […]
SEO for Semantic Search – Accelerating Growth in 2021
Before we dig into SEO for Semantic Search, lets first understand why SEO, particularly semantic search is becoming more important. A lot […]